Customized and tailored lingerie from Amersfoort based atelier.

Established 2014
City of origin Amersfoort
Founder Maaike Nieuwenhuis
Category lingerie

La Maison Nouvelle is a lingerie house that gives you the love and the care of old craftsmanship. Customize your lingerie online and get it tailored and delivered to your door!

How it works?

Select your favorite model, add some lace, strapping and colors, type your measurements. After that La Maison Nouvelle tailors will start making your order and it will be delivered to you in 2 weeks. Easy as 1-2-3!

Behind the scenes

La Maison Nouvelle

As a result of her studies and courses at top fashion schools such as the Antwerp Fashion Academy and the Fashion Institute of Technology in New York City, Maaike Nieuwenhuis knows her way around fashion design. She developed her great love for elegant tailoring when she worked with one of the finest tailors in the Netherlands. And this made her start wondering why women didn’t have the opportunity to design their own wardrobes. As a result of this way of thinking, the concept La Maison Nouvelle was born.

La Maison Nouvelle

This is what La Maison Nouvelle says about itself:

‘La Maison Nouvelle believes that women deserve beautiful pieces of lingerie that are comfortable to wear. By tailoring them to your preferences and your own personal sizes, we are able to achieve this. Our tailors love the products they make and take great care with every individual piece. As a consequence it takes about 2.5 weeks from design to delivery. Starting off with bralettes and panties, we intend to change the lingerie industry as you know it!’

The products

  • LA MAISON NOUVELLE Clair de lune panties €59
    LA MAISON NOUVELLE Clair de lune panties €59

Where to buy

You can find La Maison Nouvelle lingerie in offline stores in Delft and Utrecht or you can order it in official online store (international shipping is available).

>> Check the list of 5 Dutch underwear brands to remember




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